Obsession: The Common Trait Among Successful Entrepreneurs
Can a casual side hustle morph into a profitable venture? Successful entrepreneurs achieve this by harnessing the power of their passion and obsession.
Who is Codie Sanchez?
Business coach and former Codie Sanchez, who boasts nearly 2 million TikTok followers, has identified the common denominator among successful individuals—obsession.
Sanchez, who has interviewed billionaires such as Palantir cofounder Joe Lonsdale, shares through her popular BigDeal podcast that despite their distinct personalities and approaches, all her billionaire interviewees are fanatically driven by what they do.
Codie Sanchez’s Journey to Success
Before coaching and empowering people to take charge of their financial fate through unconventional paths like small business ownership, Sanchez built a successful career in finance, working for prestigious firms like Vanguard, Goldman Sachs, and State Street. Today, she helms Contrarian Thinking, a media and finance education company, and Contrarian Capital, a venture fund. Her current net worth is estimated at $17 million.
Understanding Obsession in Entrepreneurship
Work-life balance, a hot topic in the realm of entrepreneurship, tends to take a backseat in the lives of truly successful entrepreneurs. According to Sanchez, obsession is key—it’s this drive that can tip the scales in your favor against those who may be richer or smarter.
Sanchez describes obsession as a relentless pursuit of success, where your constant effort makes it virtually impossible for you not to achieve your goals. In her words, “Quantity overwhelms failure. Repetition steers fate.”
Examples of Successful Obsessed Entrepreneurs
Several influential entrepreneurs exemplify this obsessive dedication to their work. Mark Cuban, for instance, went seven years without a vacation when starting his first business and is now worth over $9 billion.
Similarly, Amazon founder Jeff Bezos worked 12-hour days, seven days a week, in the company’s early days and now ranks as the fourth-richest person globally.
Apple cofounder Steve Jobs was also known for his intense work ethic. He was infamous for his “founder mode,” wherein he worked closely with his team to ensure Apple’s success.
How Long Must One Be Obsessed?
While these dominant figures in the business world showed prolonged dedication to their crafts, Sanchez insists that success doesn’t necessarily require a lifetime of dedication. She emphasizes that just a few years of absolute dedication—three to five, to be exact—can lead to significant success.
She adds, “If you make that 10 years, that’s where billionaires start to land.”
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